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Benetton Collection – Imago Mundi: The Art of Humanity

Updated: Dec 27, 2020

Work by Cesar Mammadov part of Benetton collection Azerbaijan: The colors Of Wind and Fire and exhibited at Imago Mundi: The Art of Humanity - Treviso. JUL 9 - AUG 3 2014

The art of Imago Mundi - said Luciano Benetton – is art that creates connections. Echoing the aspirations of the great German artist Joseph Beuys, I believe this collection to be an expression of “unity in diversity”: our goal, in fact, is to connect, bring together and promote artists around the world, overcoming geographical, political, ethnic and psychological boundaries".

Multiculturalism, coexistence, overlapping influences, mediation, contrasts and integration are all elements running through this creative account of the new art of Azerbaijan. A story that spans East and West, Islam and Christianity, ecology - environmental and moral – and the race to success, colours of the memory and materials in everyday use. The works of over 200 artists collected in this volume are a reflection of the great political and cultural change in this country at the very tip of Asia, of its intense and dynamic dialogue between the past, tradition, modernity and the future.

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